This activism seems to be people who need attention and a feeling of moral superiority. Not specifically this at the Aston Martin dealership but also the earlier time where these idiots splashed pain on a Van Gough painting.
It’s like sending an email. In the subject line, you want to indicate what the email is about, and what action is desired. “Draft of this weeks presentation attached; please send comments”, for example.
The same should be true with activism: “This ____ thing is going on; we need to take this action ____”. But in this case, all they are conveying is, “Look at me, look at how much I care about climate change, look at how morally superior and important I am”. And even if people seeing this don’t consciously articulate that, they all understand it. And that’s not a way that gets support for anything.
A possible subtext linking both the attack on these historical European works of art, and an attack on quintessentially British Aston Martin, may be, “I’m attacking western civilization”, which may win some friends, may lose others, and obviously isn’t about climate change.
To be clear, I really don’t care about Aston Martin Inc and I’m not crying over whatever they are losing.
