And even further to the point, the current AT&T company is a weird grandchild marrying its grandparent company scenario where SBC Communications and BellSouth (itself formerly a part of Ma Bell prior to the lawsuit that broke it up) owned Cingular Wireless, which then acquired AT&T Wireless, and then SBC acquired the original AT&T and then Cingular was subsumed under the incarnation of AT&T and everything was renamed AT&T because of the brand value and visibility. The current AT&T is like a different Doctor (Who) than the one that made these commercials.
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