Billboards are using sensors to identify, target and track individuals

As with PKD’s work, it’s not officially cyberpunk but it would translate easily to a cyberpunk setting with all the megacorps, consumer brand narcotics, indentured servitude, and underlying misery and dread. All they need to add is a Facebook-like walled-garden version of cyberspace.

I’m sure it was a strong influence on some of the cyberpunk writers, just as its indirect prequel (Kornbluth’s short story “The Marching Morons”) was an influence on directors like Paul Verhoeven (“Robocop”) and Mike Judge (“Idiocracy”).

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