Pessimistic fucker that I am, I could see fake ‘ZOMG! There have been complaints about LoJack’s Nativity tracking scheme from the Christmas-hating Feminazi Muslim Atheists!’ all over talk radio, leading LoJack to pull the campaign because PR/Legal have got their knickers in a twist, leading to Beck et al feeling all vindicated and shit. Which would be very bad crack, and not at all christmassy.