Disgraced Instagram star account rebrands as another person

I’m reminded of Bérenger Saunière, the (in)famous priest of Rennes-le-Château; who was charged with, among other things, not saying masses that he’d been paid for. Apparently he ran adverts in national newspapers, offering to say masses for the souls of the dead.

Are you only three days from retirement?

I could see a “24hr Shout-out-athon” being the sort of “event” that would go down well on social media. He could maybe turn this situation to his advantage. I do like the total transparency of his “younger brother” con.

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