Why? They’re trying to make the building seem all Blade-Runnery, obviously! (This is literally the only answer that makes any sense to me.)
This is also true of a number of other once-great game companies. The difference with Atari is, it happened so long ago that subsequently the body was disinterred, zombified, eventually shot in the head and then reburied - several times.
Not quite - WotC was a vital company when they built that, Atari was dead for decades before anyone came up with this idea. Atari literally only exists as a name used in licensing deals. Also, it sounds like WotC were a little ahead of the times in opening their center, whereas this particular deal makes no damn sense at any time.
I tend to think of “Atari” as a Texas Chainsaw Massacre-style flesh mask, myself. Except it’s also being worn by a succession of zombies.
