Exactly. Papyrus is grossly overused and just screams of grabbing the free ‘spiritual nature vegan hippie’ typeface off your PC. Once you start noticing Papyrus in business logos, you can’t unsee it; it’s everywhere (especially vegan, all natural foods, healing crystals or spiritual type stores). If you look down a natural/gluten free/granola aisle, it’s 70% Papyrus on the labels.
I don’t know why it even bugs me. It’s just shitty, lazy branding and it can only hurt their image (even then only mildly because most people probably don’t even care). But I can’t help being annoyed. It’s like an itch: I just want to send every natural-stuff store a list of free, distressed, ancient grains-looking open source fonts; “Please take 5 minutes and pick anything that’s not Papyrus”.
