I just ran Fakespot’s analysis on a local pizza place that I have reviewed on Yelp looking for a baseline “trustworthy” review score (was expecting a very high grade due to it being a local business that is genuinely fantastic)…lo and behold my own review was flagged as (first hit, no less) “inauthentic.” Surprised, because I have direct knowledge that I am not a fake reviewer, and sad because my review (which is a heartfelt positive review) is apparently now contributing to the business getting a ‘C’ rating in their system. I think their algorithm may experiencing some teething pains, particularly the “Reviews businesses with affiliation” indicator (the business is standalone and has no affiliations that I am able to discern). I let Fakespot know about this, but I have doubts that information will make much of an impact.
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