" If your business has any intellectual property (logo, website, media) or any digital assets then understanding the value of on-chain authentification of digital assets is imperative."
Ugh, Grifters all the way down. It solves nothing that wasn’t already solved. I can go and publish an NFT of mickey mouse but that doesn’t prove anything. We are back to the original ways you protect content and trademarks. There is nothing authoritative about NFT’s.
