He’s very much aware of the BS that’s currently surrounding Hamilton. It’s a show about coming from humble beginnings, minorities, and hip hop but it’s such a hot commodity in Broadway that it’s not accessible to the very audience he made the show for. He does do a lot to try to offset that like lotteries, offering programs where under privileged kids can go see the show, etc.and him buying this bookstore just seems like an extension of that effort.
I’d love to see the show myself, i’m a massive fan but i just can’t justify the cost 