New York Times profiles a sleazy Twitter follower-farm, the sleazy serial liar who made millions on it, and the celebs, politicians, sports figures and "influencers" who paid him

[HMSGoose]

I sympathize with the purchasers. It’s a bit of an inflationary arms race I suppose, crossed with pro-sports juicing. If you’re pretty sure everyone else is doing it, you’re a fool to start out ten steps behind. In a business as mysterious, capricious and vapid as “celebrity” I’m sure the sheer anxiety will leave you grasping for aything concrete.