Seems like they are skipping the “feature” portion of the feature/benefit template. We’ll tell you the benefits, but if we tell you the features, we’ll have to kill you.
Calling end users “customers” is really telling. Military Corporation.
Seems like they are skipping the “feature” portion of the feature/benefit template. We’ll tell you the benefits, but if we tell you the features, we’ll have to kill you.
Calling end users “customers” is really telling. Military Corporation.