From their conversation it also reads like the artist/label chose not to release the song at all, thus not
needing the video anymore (in their view).
So it’s more like ordering a gym for your house and than saying “I won’t pay you because I won’t work out anymore”.
Besides that: Music Videos generally have a thorough preproduction, there will be a treatment, shotlist and storyboard.
The artist/label would have a had a pretty clear idea of what the video will look like in the end, before they set food on set.
Those people in the jeep with (toy)guns didn’t just magically appear and a camera crew happened to accidentally film it.
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