Which, if anything, just makes her more obscure for anyone outside Arizona. I learned she was a former tv anchor in a “I’ll have to take your word for it” kind of way.
And they’re very much a national chain, so their social media person could be anywhere. (Heck, in theory, even outside the US. Any companies get caught outsourcing their social media work to India or Philippines, etc.?)
It occurs to me that outside of Boingboing, I hear almost nothing about Kari Lake these days. (And what little I do, is probably via social media dunks.) I really couldn’t expect anyone outside Arizona, even one who is paying attention to their local and federal politics, to know who she is.
It’s possible, but I wouldn’t discount corporate inertia when it comes to these things. (Also, for social media, there’s no real alternative, so a lot of people very grudgingly stay on Twitter, despite the current owner.)