I do love the variety of character designs in your post. The interesting thing, as you’ve said is that the original “packaging” as you put it (with respect to character designs like Widowmaker and Trace) sells less and appeals to fewer people than their later designs.
So I think we can agree that the reasoning behind the original choices isn’t very sound, and more developers are understanding it to be outdated. And that’s a beautiful thing for gamers, especially women who are hungry for games that don’t force them to endure stupid costumes and cheesecake. We just want to play!