What I find absolutely remarkable is that the US has a population of 313.9 million persons. If 110 million identities were breached during that short Xmas buying period, that means 1 out of every 3 Americans shopped Target? Seriously? If you reduce the 313.9 Million Americans to those old enough to have a debit card or credit card (say the 1 to 16 year old age group), then you knock that 313.9 Million number down to roughly 260 million Americans who could have shopped Target. and 110 million compared to 260 million is fast approaching 1/2 of all potential US consumers. Wow!
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