My advice for tourists when I lived there was to avoid the bus tours. The better option for an overview is the Circle Line cruise combined with a visit to the observation deck of one of the midtown skyscrapers. Add in a walking tour focused on the city’s history (Big Onion has several), take the Staten Island ferry past the Statue of Liberty, ride the subway, visit Central Park and the first-time tourist has a great experience at a reasonable price.
This agreement included explicit directions to not physically assault competitors and guidance around smack talk, which was also rampant among ticket sellers.
I assume that the NYC classic “fck you, ya fckin’ f*ck” is still allowed.