And for all those worried enough about this sort of possible use of personal data, which is way beyond targetted adverts and so on, read the article below. It posits that it is not the data about us that they have which is the biggest threat, but the data they derive from it - which nobody can actually claim to own, in the sense that they could claim it back / refuse to allow its use.
It is a long(ish) sort of read, but well worth it (and a bit more deep and detailed than the usual accusations about surveillance capitalism and users being the product).
5 Likes
