Using Benjamin Franklin's behavioral economics maxim in magic

[anon29631895]

@doctorow

A few weeks later he did just that. He was out at a bar talking with a couple friends and asked them if they would be willing to come along with him to see something a little freaky he had discovered at the old nuclear power plant. “It might be a little weird. I don’t think it’s dangerous, really. But I only want you to come if you’re 100% onboard.”

I would have handed them a couple of shovels and asked for help with the rolled-up carpet in the trunk…