'Zucked: Waking up to the Facebook Catastrophe,' by Roger McNamee [BOOKS]

Bought the book after reading this post. I’m glad to find out about Tristan Harris, student of Stanford professor B.J. Fogg who wrote the book Persuasive Technology. Harris founded the Center for Humane Technology.

McNamee writes: “Tristan makes the case that platforms compete in a race to the bottom of the brain stem–where AIs present content that appeals to the low-level emotions of the lizard brain, things like immediate rewards, outrage, and fear.”

I immediately thought about last night’s SOTU, and the tactics of politicians in general.

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