I was reluctant to switch on an ad blocker for the longest time, but what really did it for me was seeing “1 trick of a flat belly” and its associates All. The. Time. Fake download buttons are also horrible. Maybe if sites started collectively taking a stand against that kind of thing I might reconsider, but no one seems to be stepping up.
Google’s ads had such promise once – unobtrusive, text-only, sometimes even relevant and informative. What happened?
[quote=“robotech, post:20, topic:58033, full:true”]
But this doesn’t keep them from angrily bawling out their own customers, the people who come to their sites repeatedly to read the content they provide, as thieves. [/quote]
I don’t think that you understand how commercial media works. The website viewers are not the customers. The advertisers are the customers. The website viewers are the product.
I turned my adblocker off for a website I wanted to support, once. Within a minute, my browser was redirected to a “your computer has been infected, install our malware to remove it!” attack page.
I turned it off, and have kept it off since. If there was a setting that permitted only static images and text ads, no scripting, JS, Flash, animated gifs, or other nonsense, then yes, I’d turn that on for sites I wanted to support.
Dear webmasters: consider trialing an opt-in system to offer visitors text-and-static-image-ads-only, no animations, popup divs or scripting.
Profit will be: your normal profit
(people not being driven from your site by the ads)
(people whitelisting your site for the barebones ads)
(cost of coding the ‘show me only basebones ads’ option)
(people switching from watching better-paying screw-the-user ads)
In the majority of cases (people who don’t care about ads or tweaking user settings; people who always adblock everything) there’ll be no change, but I think profits might increase a little.