The original single had a positive commercial performance, peaking within the top-ten in many countries. It currently stands as the best-selling 12" single of all time.[3][4] In the United Kingdom alone, it has sold 1.16 million copies, though this figure also includes sales of all formats of the subsequent 1988 and 1995 re-releases. Sales of the original 1983 12" release account for the bulk of the total, standing at over 700,000 copies.[5]
The single’s original sleeve, created by Factory designer Peter Saville and Brett Wickens, was die-cut with a silver inner sleeve.[26] It cost so much to produce that Factory Records actually lost money on each copy sold. Matthew Robertson’s Factory Records: The Complete Graphic Album[27] notes that “[d]ue to the use of die-cutting and specified colours, the production cost of this sleeve was so high that the single sold at a loss." Tony Wilson noted that it lost 5p per sleeve “due to our strange accounting system”; Saville noted that nobody expected “Blue Monday” to be a commercially successful record at all, so nobody expected the cost to be an issue.”[28]