Well, this is, at least potentially, a really good thing. Unfortunately it’s a good 15 years too late.
Back when there were literally thousands of independent ISPs across the country, of all sizes and with all kinds of different specializations and niches, this decision would have had a huge impact.
Back then, it would have meant that the level of choice and competition people once had for dial-up Internet providers would have rapidly extended to broadband providers. If you wanted dead-cheap absolutely basic service with no service guarantees and no customer support, you could have that. If you wanted high-end guaranteed service with knowledgeable support staff, you could have that. If you wanted some sort of special niche service for high-quality video, or gaming, or special security guarantees, or whatever, you could probably have that too.
It was as obvious in 1995 as it is now that Internet access was essentially a Title II telecommunications service - but back then the FCC literally took it to the Supreme Court to get a ruling that 1) they didn’t have to follow the law and classify it that way, and 2) they could shut down any municipalities that tried to require open access to cable or DSL internet. That slowly killed off virtually all the independent ISPs - who were dying to invest in broadband - and created this national oligopoly of fatass cable and telco Internet services who’ve mostly sat on their hands, raked in the profits, and gotten greedier and greedier.
We saw the writing on the wall back in 1999 and though I didn’t personally bail out of the ISP business until 2005, we could see which way it was headed. The local phone company could price bare DSL lines to the ISPs at a higher price than they charged consumers for DSL + Internet service, and that was the best-case scenario. Cable network access? Forget it. Pole access to run our own physical media? Forget it. As dial-up died, all the ISPs were choked out.
So the big question that this decision leaves is who’s going to jump in and genuinely invest in broadband now? They’re going to need awfully deep pockets, they’re going to have to fight the telcos and cable companies every inch of the way when it comes to technical issues and interconnection - and they’re going to be gambling their entire investment that the next change of FCC commissioners won’t turn around and reverse this, leaving them screwed.
I’m hopeful that some will turn up but there are only a few potential sources for that kind of investment - Google, Microsoft, etc. - so at best we’re likely to be saddled with all of their baggage.