Good post, thanks. I guess it’s a regional thing. In my city, every one of those bullet points applies to the cab company I work for. The only time someone might get a late cab is around spring break or the last week of September when classes start at the University, and everyone in town wants a taxi at the same time to catch a flight during a three hour window. Even then, at worst it’s 20-25 minutes late. But otherwise, we’ve had an app that does everything you listed for a few years now.
So I guess it’s basically a Wal-Mart (Uber) vs. mom-and-pop (local cab company) dilemma, and it sounds like it depends on whether or not your local cab company is meeting your needs. Speaking for myself, I’m tired of unfathomably wealthy ‘libertarian’ style corporate monopolies, i.e. Comcast, Wal-Mart, Amazon, Uber, Google, and am willing to tolerate the eccentricities of mom-and-pop for the welcome relief of being able to maintain my identity and sanity. It seems like the little extra convenience or savings offered by these mega-corps always comes with hidden caveats that you aren’t made aware of until they’ve already destroyed any competition. One thing I will say about Uber with absolute certainty, is that the service is going to decline very rapidly, mark my words. Right now, they are floating on that 18 billion, and paying drivers absurdly high referral bonuses to recruit new drivers and subsidizing rides. This is all business 101. They intend to flood each market with as many drivers as possible, which sounds good on the face of it, and is good for passengers, but not so good for drivers (which is not good for passengers), and basically means that they will individually be making next to nothing, as they spend most of their time sitting dead in the water. (One of the problems of taxi demand is that it peaks for two or three hourlong periods each day. The rest of the day demand is extremely low. So if you flood the market with cars, it smooths out that 5-8% of the day where demand is high, but insures the rest of the day and the entire shift will be spent sitting idle. This is what Uber’s ‘surge pricing’ was supposed to address, and what taxi ‘medallions’ were supposed to address.) As such, when drivers are making $2-3 an hour (no joke, it’s common in saturated markets) quality and maintenance of vehicles, driver moral and level of service, etc… will all drastically decline (are already in some cities I’ve heard). Then we will see how well this ‘ride-sharing’ really works, once it’s not being heavily subsidized by start-up capital.
Taxi businesses already operate on wisp-thin margins, dispatchers and drivers make close to minimum wage (I do ok because of tips. I’m one of the best, friendliest, most-accommodating, most-knowledgable drivers in town), owners make comparable to what other small business owners make. How Uber thinks it’s going to maintain something superior to the current model for even less doesn’t add up. Drivers won’t stand long term for having vehicle maintenance, insurance, etc. externalized and foisted on them.
Spend some time on the ‘UberPeople’ driver forum if you want to get an idea of what Uber is really like. You sound like an educated, smart person, I would love to hear what you experience on that forum. I am all for technology, and considered driving for Uber for a brief period. I spent a lot of time looking into what they are doing, and what they want to achieve. And I am telling you, if you look into it, you’ll see that it is not possible without drastically lowering the already absurdly inadequate level of driver compensation, the quality of the service, and without supplemental collection and capitalization of rider’s personal data. If I seem passionate about it, ironically, it’s not because I am a taxi driver. It’s because the amount and intensity of the disinformation and outright lies coming from Uber brass is staggering, and I don’t like that, at all. Any company that operates that way immediately raises red-flags for me, and I feel compelled to break out the ol’ Occams razor and do a little bullshit detecting. Thanks for reading, and sorry about the verbal diarrhea (first-morning-cup-of-coffee-buyout).