Anti-PUA: Fascinating profile of the data-driven "love science" pioneers

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“What if you get caught in a blizzard? What if you fall in a glacier? What if you get altitude sick?”

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What I’ve always found fascinating about the PUA culture is that as far as I can tell it’s about a bunch of men who claim that female companionship (of a sort) is their highest goal, desperately striving for the adulation of romantically unsuccessful men.

It’d be humorous, except I suspect that at least some fraction of unhappy men who fall into their orbit might actually have had some success later in life if they weren’t drawn into the PUA’s dark cult that perpetuates beliefs that pretty much guarantee perpetual loneliness.

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