A big part of the problem for me is that Google is/was trying to push a real names policy across all platforms.
That’s what killed it for me as well. After pulling that shit, Google tried to slowly and quietly back away from it on YouTube, etc. - But the damage was already done and people said to hell with it.
Combined with Google’s already horrible privacy track record, it’s no wonder to me that Google+ was a failure.
Of course, if they hadn’t killed the Reader thing and integrated it with Google+ instead, they might have at least kept it going for the privacy unconscious.
