Agreed; they could have opened the commercial with a fake instagram feed of the woman biking and doing all kinds of ‘super-fit’ shit, something that shows it’s truly her passion, then cut to the surprise reveal Xmas morning scene.
Additionally they could have had her act consistently excited rather intimidated, and they could have shown her husband being ‘super supportive’ by getting his ass up and working out, too.
Hell, there could even have been “a twist” at the end, that he’d had his own Peloton all along, and she was secretly envious of it, but now she doesn’t have to be because she has her own.
There’s all sorts of changes they could have made that would have made a better, more effective ad.