Declining adult coloring book sales challenge bookselling's recovery

I flipped through the Grumpy Cat book last night at whatever craft store I was at.

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Makes one wonder why Amazon and Barns & Noble don’t sponsor libraries under the idea of ‘you liked that book? you can buy it now at-’.

Actually the Toronto Public Library does just that, with a “Buy Now, and support your public library” link.

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Only one way to test that: promote the Anti-Coloring Book series with advertising and discounts. If that doesn’t sell, then your latter hypothesis deserves more attention.

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