I suspect that they will be reluctant for the same reason as the major web conglomerates. Advertising is supposed to be taken for granted as a natural part of the experience and is not to be thought of as a price you pay.
If I subscribe would I get a filter to not see the extreme hyperbole posts?
EDIT To clarify what would be really great is if by not seeing “war on …” or “dumpster fire” posts my subscription money wouldn’t go to the author/s of those either.