Liquid Death transcends water by hijacking our lizard brains

[NukeML]

Indeed.

How Liquid Death took the water market by storm

Budweiser regularly switches over their canning plants to can water insteard of “beer” when disasters happen or are expected to happen. It takes them barely any time to switch over so they don’t need to stockpile. Also since they have so many canning plants they dont have to deal with the hassle of trucking water across the country. [food2003]