Vertu, luxury phone maker, bites the dust

Originally published at: http://boingboing.net/2017/08/10/vertu-luxury-phone-maker-bit.html

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criminy. I hope my 24 hour concierge service remains active.

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<cough>
July 13th:

hehe

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That’s reason enough to have their business model.

Golden pocket Deloreans with $200 usb cables and no-where to stash the coke.

FTW

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How the the hell does one fail when the business model is: take an old, basically free phone, add crap to it for an enormous mark-up. How could they lose with that?

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Garishness, stupidity, tastelessness, and bankruptcy.

Sounds Trumpian.

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Vertu does sound like a name Trump would choose to rebrand as. Vertu - it’s almost the same as virtue but really nothing like it at all!

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The name smells of having been through the naming firm ringer many times. “Add an unexpected vowel at the end; adds a soupcon of understated elegance.”

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The British business press loves anything that is unapologetically luxury classist trash.

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Shhhhhh. Nobody tell ebay. https://www.ebay.com/sch/i.html?_from=R40&_trksid=p2380057.m570.l1313.TR4.TRC1.A0.H0.Xvertu+phone.TRS0&_nkw=vertu+phone&_sacat=0

And nothing of value was lost.

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Can the $500+ disposable devices be next in line?

Vertu’s model sounded like that of a company would thrive in a world with Trump as president. Everything I thought I knew is wrong.

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This is good news for competitors Turing Robotics
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and Gresso
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https://forums.theregister.co.uk/forum/1/2017/07/14/vertu_phoneflinger_shuts_down/

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