Your examples are “quality-neutral”. Either option works as well as the other. In fact, using a more modern and coherent term for the (now) archaic meaning of “begs the question” might actually be a good thing. Video format orientation is not quality-neutral. Not a matter of preference. Vertical video is demonstrably inferior for everything, except perhaps a simple video chat. The more people that use landscape, the higher the overall quality will be.
I’m not ever giving up on this. My kids thrust a vertical phone in front of me with an enthusiastic entreaty to “Check this shit out!”, and I bat it away in disgust without ever glancing at the screen. And don’t get me started on watching video using the tinny little phone speakers. Sheesh.