It all makes me curious where Amazon thinks its going with online retail. Buying electronics, books and other goods is a no brainer... seems totally fine as an internet phenomenon. But what about
I go to the grocery store so that I can touch the actual avocado, to determine its ripeness before deciding to spend a buck or two on each one. If they are especially good, I might buy a few extra. If they suck, I won't buy any.
And in the milk section, I buy the freshest milk available by looking at the date stamped on the jug and pick the furthest away date. Same for bread. I look at my lettuce and pick the least wilty and silty. So does nearly everybody else. I'm not claiming a unique sixth sense of shopping. Everybody who isn't stoned in the grocery store is doing this right along with me, in their own way.
How does Amazon intend to approach that type of shopping with an online experience? Maybe they think they can. Maybe they intend to show a live webcam of the actual tomato that's going to go into the sack that the drone is going to gently place on my doorstep. Maybe the webcam will have a UI, so I can pick the tomato, no not that one... THAT one... CLICK. Or something.