Channel 4 Tokyo Paralympics Ad Will Get You Right in the Feels

Check out this 3 minute Channel 4 advert for the Tokyo Paralympics with a catchy cover of the 1976 Bugsy Malone track So You Wanna Be a Boxer by Jay Prince.

It’s amusing, inspiring and uplifting, the punchline will make you smile and the whole experience is sure to leave you with something in your eye…


OK, “fuck’s sake” got me.


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