Hyperlocal soaps inspired by neighborhoods


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This is cool, but I genuinely thought the headline meant it was some sort of entertainment thing and I was thinking of the AI-driven plotlines in Count Zero.


How can you describe this product without once saying “artisanal”?

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Yet another nail in the coffin for Brooklyn. Every day another hipster interloper “comes up with” some normal product they can slap the Brooklyn name on and sell for 20x what it’s worth. I weep for my native land.

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