There was an article on this in Slate (I think) showing just how pointless and inane this protest shapes up to be.
Multiple luxury properties are owned by Middle Eastern royalty. And many of the BFFs of the celebrity boycotters regularly perform for 6-figure paydays from these same misogynist dictators, without a whiff of deserved condemnation. Not to mention the folly of boycotting a multi-billionaire who could probably sustain the hotel for decades before experiencing any financial discomfort.
Mainly it's just crapping all over the working stiffs at the hotel who need the paycheck.