It’s still a bargain compared to other ice cream shops. I got my flu shot at Rite-Aid on Thursday afternoon and rewarded myself with a double scoop: $2.49. Compares nicely to a single scoop at Baskin-Robbins for over $4.
Of course, buying a quart or half-gallon for home consumption is MUCH cheaper, and top-of-the-line gelato (or other frozen delicacy) is better, and making it yourself is much more rewarding (though not necessarily better or cheaper) - but for a decent-quality cone or scoop from a retail establishment, Thrifty/RiteAid/Whoever is still a solid choice.
They later became Cock Robin, I think. I’d heard of them, but never had a chance to try them, so didn’t know about the scoops. The one in the photo is fantastic!
Thrifty in San Mateo sold odd little $.035 scoops of white, brown and pink ice cream well into the obscene Silicon Valley financial frenzy. Bless Thrifty for making lots of poor kids happy.