Nongshim, a snack-food company, created Nongshim Kellogg’s, a joint venture with Kellogg’s. Alongside Kellogg’s mainstays, they sell some additional local multigrain varieties that frankly taste better than what we get in the US.
What confuses me is that I thought Chex used to be a Ralston Purina product. I remember it romanized as 퓨리나. I’m guessing Nongshim acquired the rights.
My first thought was that they would cheat and just make a savory snack, but learning that they produced a cereal that can actually be eaten with milk – presumably without horking … well that’s pretty impressive.
You are probably used to seeing scallions labeled as green onions, that is done a lot in the US. The people in the video are wielding what we would call spring onions but in Korea are large green onions. They are supposed to have a less sharp and sweeter taste than green onions/scallions.