Originally published at: NPR's Planet Money explores the economics of super hero intellectual property | Boing Boing
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I heard the piece Planet Money did on this this morning and it made me smile which is always welcome these days.
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a sentient tree that only says “I am Groot” and only appeared in a handful of 70s comics would have seemed like a useless corporate asset in 2004
It’s pretty amazing how the Guardians of the Galaxy were exhumed from limbo and turned into one of the biggest movie franchises. They were has-beens without ever really having been, in two distinct versions even, until the movie came along.
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whole… what? ;-p
I wrote a play called “True Believers” that was set at a comic book convention. It premiered in July 2012, and the closing weekend coincided with San Diego Comic-Con 2012.
I was a fan of both early Guardians interactions, so I had a throw-away line in the script where an editor is talking to a young comic writer and says, “Weren’t you doing that book for Marvel about the tree? What was that line? ‘I am Groot?’ That was great!”
I was pleased with the double-entendre there — it is a great line if you get it, and if you don’t get it, it’s funny, cuz it’s dumb! I thought I was being so clever!
…and then I had to cut it cuz it wasn’t funny anymore.
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Charlton comics, not Charleston.
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