I agree with you. But I am highlighting a trend among our celebrities and politicians on both sides of the political spectrum that have pushed this “woke” them on us. When you have Sarah Silverman, Dave Chappell, Ted Cruz & Nugent, as well as Tucker Carlson, all demonizing the “woke” Twitterverse, or “woke” media for highlighting their flaws. And costing them money by those individuals NOT buying, literally and figuratively, their product or message is what I’m stating is the market working against their product/message. Demoting it and costing them actual money, viewers, or believers in their product/message. Just like conservative media outlets have done.
In the nineties it was the Family-Values groups boycotting those messages/shows/products they didn’t like or view as not promoting their family values regardless of how popular the messages/shows/products were. Sometimes it worked, there are many instances of that. Once a portion of the market gets extremely vocal and corporate interests took stock in how damaging or promoting that was. It was either ignored or removed.
Now, it’s social media doing the same thing to these people. Are there algorithms to promote one voice over another? Yep, and that is how bias creeps into the algorithms. That is up to a corporation to tweak that algorithm to remove bias or promote it, right or wrong.
But that doesn’t change the fact that both sides of the political spectrum have used it when it’s effective for them and demonized it when it’s used against them. And the reality where it was just dollars (boycotting) making the decision now it’s voices and dollars.
I am not defending social media - honestly the only social media I’m on is Mastodon, here (forums are a form of social media), and the Well (another form of social media). I do that because forums (at least now) don’t have algorithms promoting them. We read things and go to the appropriate forum and speak our mind or read other thoughts. Mastodon is an interesting, decentralized form of social media and as far as I can tell no algorithms promote anything to me. I see either the area I’m in or I can view the wider world within Mastodon but it’s all out there more like a forum with no post being promoted to me.
Overall, when it comes to this: Democracy IS mob rule - it’s supposed to be. The United States has a watered-down form of democracy by citizens choosing which electors (Democrat or Republican) to vote for them. That is the electoral college. But it doesn’t change the fact that now we have two sides of the political spectrum agreeing on how “woke” citizens are disrupting their ability to spread messages/products. And there is something in that.
Can we be manipulated by corporate interests? Hell yes, that has been happening for the last 400 years in this country. But that doesn’t change the fact that the citizens need to take change and ask questions of people seeking political office. We need to stop taking an us vs them view of Republican/Democrat politics and find other voices. The current dynamic has been disrupted before (Progressive party anyone) and it can again. It’s just we need to stop thinking in the terms that the corporate interests that want us to think and that is exactly the current dynamic and that is no longer working because it’s weakening our democracy.
I’m just stating it’s not up to one party to stop this. It’s up to the us, the citizens of the United States, to stop this. We aren’t the problem we are the solution but only if we decide that or let the current dynamic continue on it’s destructive way.