Well, to be fair, it’s the seventh movie of the franchise. Before the Daniel Craig reboot (and even afterward, to a certain extent), James Bond movies had begun to crumble under the weight of all the obligatory callbacks to the previous movies, what with the theme song and opening credits choreography through the “Bond… James Bond” and the vodka martini “shaken, not stirred” and the Aston Martins and the run-through with Q’s gadgets and the flirtations with Moneypenny, etc., etc. At a certain point (particularly, I believe, following a nine-year hiatus between installments) the odds are high that a new installment’s teaser trailer is going to include plenty of elements that are recognizably part of the canon. Star Wars showed us Tatooine, the wreckage of Alderaan, the first Death Star, and Yavin IV. The Empire Strikes Back went for some variety in location and tone, with wintry Hoth, the swamps of Dagobah, the asteroid field, and Cloud City on Bespin. And Return of the Jedi tried to keep things reasonably fresh, too, to an extent. The return to Tatooine was kinda necessary since that’s where Jabba lives, but they got out of there as soon as possible, and afterward we swing by Dagobah briefly to dispense with Yoda and then it’s on to the forest moon of Endor and the big space battle.
Tatooine didn’t become tiresome until Phantom Menace, since it seemed to be the least credible possible origin for Anakin Skywalker (but apparently Tunisia’s always happy to see Lucasfilm come back!). And though the prequels presented varied biospheres (garden world, underwater kingdom, Rainsville, Hole-In-The-Groundistan, LavaLand, and a somewhat overdone Coruscant), the thematic echoes started feeding back on themselves: double-ended lightsaber! Stormtroopers are clones… and Boba Fett is cloned off the same genotype! Darth Vader built C-3PO out of junked parts! Kashyyyk looks a lot like the Endor moon! And “always two there are… a master and an apprentice.” Bleaaarrgghh.
Well, anyway. It’s been nine years. (Or thirty-one, depending on how you count.) If you have a minute and a half of screen time to fill, and approximately two VFX shots in anywhere close to presentable shape so far, how will you fill that time? It’s easy to have some ominous voice-over and a black screen. You might as well show off a couple of new characters, particularly if they’re obviously new and paired with something familiar (such as Person-Of-Color-Who-Isn’t-Billy-Dee-Williams in a stormtrooper outfit, in a desert that looks for all the worlds like Tatooine but maybe isn’t… or a sinister-looking black-clad guy with a slightly-cooler-looking lightsaber… or an R2 unit’s head on a very different body), and toss in the greatest space freighter in the history of space opera to the stirring tune of some John Williams.
They wrapped principal photography less than a month ago. They got nothing else to show yet. I’m not gonna judge the quality of the eventual movie based on this stuff yet… nor am I going to accuse it of being “derivative” when we’re seven movies in. It’s a Star Wars movie. It’s no sin for it to resemble a Star Wars movie.