What's in Amazon's returns bin? Phone cases


Soon that nightmare will be replaced by one of being buried by Amazon Fire phones.


That implies that someone bought them in the first place.


I wonder if anybody has done an economic feasibility study comparing the rollout of something like the Fire, vs. just connecting the assembly line directly to the reject bin. The savings on advertising alone might make it pay off.

Did they spend anything more on advertising than those damn smug nine-year olds? That’s what was probably the biggest problem.

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