Originally published at: Disney's rules for theme park influencers are hilariously ridiculous | Boing Boing
…
The Disdain Corporation strikes again.
If you don’t give them money or take from them (for toys, merch, admission. anything) then is there a ‘contract’ between you and the Mouse?
All appears unenforceable and almost Streisand in effect.
Solution is to not be an influencer/cheerleader and become a critic.
These are official influences who receive free passes, invitations to exclusive events, early release of merchandise for review, etc. so yes, there very much is a contract and it can be enforced by withholding said freebies. If you make your living being a shill, then you are at the whims of entity you are shilling for.
Ah, that’s the info that was missing. A generic “I am the main character” influencer going to the park on their own dime doesn’t have any obligation to follow any of these Disney guidelines, even if their video is being monetized by some company like Nord VPN.
With control-freak conditions like that, there’s a good chance whichever Disney suit is responsible for formulating it was hired away from Apple.
influencers can’t inject politics or social issues into their content
…can’t even suggest ron_desantis is a doodyhead?
This is a solution for all aspects of life.
Boing Boing has worked with Disney to admit a contributor for day trips to review special events, ride openings, etc. They have never sent us a list of rules beyond letting us know they’ll only admit ONE contributor once every six months max.
I’d guess they see a Boing Boing contributor as being closer to a journalist (even though they’re not) than to a social media “influencer” (which they’re definitely not!). Or maybe they know you guys would never accept such ridiculous rules.
We’d just buy a ticket. Bloggers are journalists, so say the courts, and the First Amendment protections either receive are due to us all as citizens, not some magic members of the press.
But no rules against mentioning poop!
The mouse prob’ly taught apple.
“Influencer” is such a disgusting concept. It used to be marketing speak for someone who, due to their social status, had outsized influence on consumer behaviour (athletes promoting sports drinks etc). Nowadays, it just means someone produces commercials for a living; the influence is the whole thing rather than being accidental. If this means fewer idiots blocking the path to shoot a million selfies, great.
This topic was automatically closed after 5 days. New replies are no longer allowed.