Originally published at: Elon Musk kills off Twitter's 'Larry Bird' logo in favor of an 'X' | Boing Boing
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I see his Galt-like genius also extends to branding. If he took over the Kleenex or Xerox he’d have reduced those names to their last letter, too.
Speaking of brands that became generic terms, the one that comes to mind in this context is Dumpster.
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In most user interfaces, clicking on the X will close the window.
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Good luck getting any kind of trademark on it.
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A large discussion of Trademarks is also in this topic thread.
And you are right, for the new chosen logo, you can’t copyright a Unicode codepoint: 𝕏 → create using HTML via & Xopf ; .
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You just know he did this because adult films are rated “X”.
What a complete:
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He probably got this galaxy idea while playing some games on his X-Box.
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Was that 𝕏 used by some software or something? I have vague memory of something using it…
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Color me surprised that the richest idiot in the world couldn’t even be bothered to hire a graphic designer.
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Somewhat surprised he didn’t go with the House of Bolton design:
This article compared Musk to Ramsay Bolton way back in 2016:
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Nah it predates Xbox.
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X Window, and likely others.
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No, he would have reduced Xerox to its first letter.
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Isn’t he the second richest man in the… oh, wait.
Never mind.
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