They really missed the mark. International House of Bacon is a much better marketing stunt and then you don’t have to actually make burgers no one wants.
4 Likes
But hasn’t IHOP always had burgers? I could see pulling the stunt if this was a whole new, exciting menu item they were introducing, but from what I can see, it’s just some different hamburgers that they’re adding to the ones they’ve already got.
2 Likes
Or. Not.
6 Likes
That really contextualizes the red line below it in the logo in a very different way, I must say.
3 Likes
1 Like
Wendy has killer social media skills.
I can see it now:
An amazing looking burger with a grilled unnaturally light weight bun. It will be like eating toasted air.
Inside will be a burger grilled to perfection made of meat chunks held together with meat glue.
All coupled with culturally relevant fixings and flavorings as defined by the menu text rewritten by people in marketing.
And then…corn syrup mixed with (high fructose included) with some flavoring poured over the entire burger,
Then it is topped with whipped cream from a can and cherry is placed on top.
Sprinkles on the “kids” version.
It will be like Paula Deen’s Doughnut Burger for a special occasion,
but that occasion can be every day, any time, 24hrs a day!
You can’t see it, but I’m wearing my surprised face. It looks a bit like this:
But paler. With a burger next to it.
2 Likes
You’re going IHOB right now, aren’t you?
1 Like
I can’t tell if that’s a trademark or a service mark after:
Burgers
Burgers
Burgers
but either way, if repetition is all it takes I hereby lay claim to:
Apple
Apple
Apple™
for my upcoming computer platform, and:
Facebook™
For my upcoming social media platform.
2 Likes
I’ll get in quick then with;
Heart Disease
Heart Disease
Heart Disease
3 Likes
Not just different, ultimate!
Steakburgers!
Wow!
/s
Trademark law is a hoot.
Trademark law
Trademark law
Trademark law
2 Likes
Dangerously close to infringing the IP of a well-known bar franchise there, friend.
1 Like
Ah, but close is the name of the game.
4 Likes
Given the political environment I am inclined to think that we are in the universe of Look Around You!
Did anybody else notice they flipped the “I” and “O” upside down and the “H” is flipped along the vertical axes?
What does it all mean? Can I still get fries and a glass of ice water at 2AM?
What is water? What are birds? We just don’t know.
2 Likes
International House of Barf
I miss the days of their mascot, Ihop— a kangaroo, naturally.
4 Likes
