EmptyG is also performing. She just happens to believe in what she’s pushing. If she’s loudly saying “I hate X” and Nestle is loudly saying “we love X” then we can legitimately call her out for hypocrisy when her household invests in Nestle, even if the company isn’t sincere. These arseholes try to boycott and punish companies that issue pro-LGBTQ statements – sincere or not – all the time, even if it means hurting themselves in the process (see DeSantis and Disney).
The more fundamental problem is that Greene’s death-cult followers have made it clear time and time again that they don’t care about hypocrisy. I’m really not sure what to do about that.