I was just thinking about how the model is visually the polar opposite of what comes to mind whenever the color orange afflicts my vision, especially lately.
It was already my least favorite hue in the entire color spectrum, but now I abhor it with an almost unhealthy intensity.
Which is what makes the marketing itself so impressive from a compositional/graphic design viewpoint; I hate the color orange, and I’d never wear Cheetos-anything, ever, but someone picked a model and background which makes it look compelling, striking even.
I’m guessing the models do not much indulge in the snacks depicted. They have been starving themselves in order to better sell empty calories to others.
I’m not suggesting the specific individuals presenting this project are evil, I’m suggesting the system that inevitably that shat out such an ironic exploitation is a nightmare hall of mirrors, full of monsters who are all reflections of parts of ourselves.
Camacho is still 100x better than Trump. He at least had the welfare of the people at heart and did what he could for them. He was willing to reverse course when a bad idea (watering crops with electrolytes) was demonstrated as bad.
Can we start a crowdfunding campaign to help that model (the one in the first picture and the middle in the second) get some new clothes? Her jeans are falling apart! And maybe a belt, too - it looks like she has to hold them up with a string.
I haven’t thought of shrimp chips in years. I remember discovering them in a small town Chinese goods shop and thinking they were magical. Little things that looked like bits of plastic turning in puffy crunchy slightly fishy food. I still don’t know how they make those, nor do I want to know.
There’s a difference between things you put into your body and things you put on your body. There is no reason to walk around advertising Calvin Klein. But you are what you eat, so…
